Written by Alan D. Benson In today’s rapidly changing economy, small businesses face numerous challenges to survive and thrive. From changing consumer behavior to technological advancements, small businesses must be adaptable and resilient to stay ahead of the competition. However, with the right strategies in place, small businesses can adapt to these changes, overcome them, and thrive in a dynamic economy. Here are five essential tips that small businesses can use to thrive in a…
Marketing is a crucial aspect of growing any business, and for small businesses on a tight budget, it can be quite challenging. However, with the right strategies and a bit of creativity, it is possible to promote your business without breaking the bank. Here are 7 cost-effective marketing strategies that small businesses can utilize to reach their target audience and increase brand awareness without spending too much money.
Written by Alan D. Benson It is the new year, and many of us have new year resolutions that we aim to achieve. Setting these resolutions can be exciting and daunting, whether losing weight, getting a job promotion, or learning a new skill. While some of us have great intentions to attain them, staying on course to achieve them can be difficult. Unfortunately, studies have shown that only a few people achieve their New Year’s…
By Alan D. Benson Life can be very complex, and our circumstances are vital in how we feel, react, and stay motivated. In some situations, we can control, while in others we cannot. Adverse circumstances, such as being laid off or fired from a job or a relationship breakup, could paralyze who we are and how we move forward. Those situations or any negative situation could play on our psyche. Before we know it, we…
Written by Alan D. Benson Treating people the way you want to be treated can be seen as the golden rule of relationships. While growing up, my parents instilled in me that I had to be mindful of how I talked and respected people. So, I had to be in tune with my emotions, consciousness, body language, and delivery of my conversations. This required me to do a great deal of reflection and look in…
