When I started my business, I made a point to arrange a meeting with the people and organizations I wanted to partner with in offering my services. Those I met as my customers, and this strategy paid huge dividends because it gave me the opportunity for decision makers to learn more about me and the services Benson Group had to offer. As a small business owner, you must ask yourself where your customers come from,…
Every leader love to say they trust their gut. It sounds bold. It sounds decisive. It’s also, more often than not, a nice way of saying “I didn’t look at the numbers.” Here’s the thing: the numbers don’t lie. Gut instinct does — constantly, confidently, and without ever admitting it. Data doesn’t just report the past. It tells a story about your future Having worked in sales early in my career before moving into finance…
By Alan D. Benson Let’s be completely realistic about the trajectory of any career or life path: you are going to experience bad days. You are going to hit turbulent weather. No matter how many degrees you earn, certifications you complete, or trades you master, life is guaranteed to throw complex challenges your way. The question isn’t whether you will face an unexpected drop. The real question is: When you have to land, do you…
The independent drive of a young man is a beautiful thing to witness because he is showing initiative, drive, and focus; however, while it is good to have that independence, he must remain mindful that the climb is much easier when someone is there to help him climb the mountain. For example, I recently watched a Steve Harvey reel that highlighted a dynamic playing out in families across the country. A highly successful, prominent professional…
If you are running a small or medium-sized business today, your inbox is probably flooded with software companies promising that their new “AI-powered” tool will instantly solve all your problems. It is exhausting, and, quite frankly, it is causing many business owners to waste money on software subscriptions they don’t actually need. True operational efficiency isn’t about buying every flashy new tool on the market. It is about organizing your business so that technology works…